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Adler Mannheim – Our Colors

Right after Mannheim had won the German Ice Hockey Championship in April 2015, the first visuals of the upcoming season 2015/2016 appeared across the Metropolitan Region Rhine-Neckar. The new brand image was created by Werbeagenten. In the four years of our continued communicative effort the Adler have more and more transformed Mannheim into a “hockey city”. The increasing number of ice-hockey fans, even far beyond city limits, pledging their colors (“FARBEN BEKENNEN”) speaks volumes.

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